Brad is a RIVA trained moderator and has extensive experience with both U.S. and International qualitative and quantitative research.
Brad has both moderated groups and managed projects within such diverse industries as foods & beverages, computers, children’s toys, clothing and fashion, household products and health care.
He has a Master’s Degree in International Marketing and more than 18 years experience in consumer product research and marketing.
Prior to co-founding The Link Group, he worked for six years as a Brand Manager in Procter & Gamble’s Beverage Division.